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Vizaleap - Market Feasibility Analysis for Enhanced Video Calls

Company Overview
Vizaleap is a startup on a mission to further enrich people’s lives through deeper personal connection, via addressing a gap in the way people personally connect through video conferencing. Vizaleap’s driving force is to create an emotional connection when video conferencing that leaves the user with the visceral experience of meeting in person, whether they are next door or across the globe. We hope will achieve this by creating a product that encompasses software and hardware to execute the vision.
Project Description
Students on this project will research market feasibility for the Vizaleap product, which creates a more personal connection during video calls. The main goal of this project is to determine if an addressable market exists to support this concept. Specifically, the student’s objective is to create a market analysis to better understand our Total Addressable Market (TAM), Serviceable Available Market (SAM) and Service Obtainable Market (SOM). Students will look at markets where this can be used now and then broaden Vizaleap’s horizons to see where this product could be applicable in the future.